COZY EARTH — EDITORIAL FEATURE & COVER
Art Director and Senior Graphic Designer for Utah Business Magazine, leading the creative direction, photography, cover design and editorial layout for a feature on Cozy Earth founder and CEO Tyler Howells.
I developed the visual approach for the story from concept through final production, including the photo brief, shoot direction, image selection, cover design and six-page editorial feature. The portrait session was photographed at HAVN Sanctuary, using the location’s warm, elevated interiors to support Cozy Earth’s focus on comfort, luxury and lifestyle.
CLIENT: Utah Business Magazine
ROLE: Art Direction • Editorial Design • Cover Design • Photo Direction • Photoshoot Production
SCOPE: Cover story and six-page editorial feature, including creative concept, photography direction, image selection and final print design
PHOTO BRIEF
Create an elevated environmental portrait series of Cozy Earth founder and CEO Tyler Howells at HAVN Sanctuary that feels polished and editorial while still relaxed and approachable. Use the location’s warm, elevated interiors to connect visually to Cozy Earth’s focus on comfort, luxury and lifestyle without making the portraits feel overly staged or corporate.
Capture a range of compositions that can work across the magazine cover, feature opener and interior layouts, with particular attention to vertical portraits, environmental context and negative space for typography.
VISUAL DIRECTION: Warm • Sophisticated • Natural • Relaxed • Editorial
SHOT NEEDS: Cover portraits • Environmental portraits • Seated and full-body compositions • Vertical options • Negative space for typography • Print and digital crops
Selected Images
FINAL COVER
Final cover design using the selected portrait from the HAVN Sanctuary shoot, composed to support the masthead, feature headline and secondary cover lines.
EDITORIAL FEATURE
Six-page editorial feature designed to tell the Cozy Earth story through founder photography, product imagery and paced long-form layouts.
